Core engine

The conversation-state engine

The engine remains constant. Lenses only change weighting, terminology, and output formats.

State model includes

  • Topics under discussion
  • Context and references
  • Stakeholder positions
  • Emotional trajectory
  • Commercial intent
  • Risk indicators
  • Agreements made
  • Open questions
  • Decision readiness

Persistent state graph

  • Nodes: topics, stakeholders, risks, commitments, decisions
  • Edges: references, dependencies, influence, confidence change
  • Updates live as conversation progresses
  • Persists across meetings and channels

CRM automation

Salesforce updates itself

Because the conversation state is explicit, Ethenta Flow can generate clean CRM updates without asking you to replay the call from memory.

What gets written

  • Contacts & stakeholders mentioned
  • Confirmed buying criteria
  • Risks raised and current status
  • Commitments and next steps
  • Decision readiness signals

How it stays accurate

  • Uses persistent state, not a one-off recap
  • Tracks what changed vs what stayed stable
  • Flags ambiguity instead of inventing certainty
  • Supports review/approval where required